UFO is a series of beers brewed by Harpoon. In partnership with the Rugged Maniac race, UFO needed a marketing campaign to engage with their audience and get users to sign up online.
Along with a landing page and social media graphics, we designed an icon set and promotional collateral including: posters, case tuckers, tent cards and coasters.
This project was completed while I was the Senior Designer at Ambit Creative Group. I was involved with the initial art direction as well as the landing page and print collateral.